"I would suggest that
you move your directory ('table of contents'/right border) back to the left
side. This is standard placement and easier to use and find."
Answer / Resources:
[click link(s) below, as applicable]
Thank you for your
feedback concerning our new design. We agree with you from a usability
standpoint that it would be preferable to keep the border on the left side.
Unfortunately, however, we have been 'dinged' (so to speak) by the major search
engines for our original design which placed the borders there at the left. The
reason search engines have a problem with this layout is that they crawl html
pages in a linear fashion, reading code from top to bottom (visually from top to
bottom & left to right), and large blocks of code – e.g. our rather extensive
borders – which appear at the top or to the left of page content push the
content far down in the code. For example, with our original design (with
borders at the left), the actual page content may not appear until after more
than 36,000 characters of code appears for the top and left borders. With the
new design, there are may be less than 8,000 characters of code before actual page
content appears, because borders at the right are read AFTER the page content.
So by shifting the borders to the right (again, these are read AFTER the page
content by search engines), relevant content appears about 78% higher in the
code, theoretically resulting in a much better ranking. That is the reason we have to make
this change. Ultimately if we cannot get our site to appear in search results,
we won't be able to stay online because we cannot afford to pay advertising fees
for everyone who visits our site. We really do wish we didn't have to make this
change, but it is necessary for us to do if we are going to have a chance to
remain online. The good news is that I think you do tend to get used to this
placement at right after a while. If not, we apologize for the inconvenience.
Thanks again for contacting us. We really appreciate hearing your thoughts.
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